![]() Marcela Sapone, Alfred’s CEO and co-founder, said HOM was attractive because its business model is all about tenant engagement and satisfaction. It also works with landlords on various property management tasks, such as coordinating maintenance requests, streamlining rent payments and managing package delivery. With the acquisition, Alfred will boost its amenity offerings for residents of its buildings - among its landlord clients are Brookfield Properties and Related Companies - while expanding to commercial buildings.Īlfred helps residents of its building streamline their life at home and helps save them time by providing access to services including home cleaning, grocery delivery, and pet care. HOM’s employees will join Alfred, and HOM CEO Francesca Loftus will continue in the amenity service sector as Alfred’s director of community growth. ![]() Together, the companies’ services will be available in 160,000 units in 35 markets across the U.S. Terms, including the price, were not disclosed. ![]() Two startups aimed at landlords - one for property management, the other for “fostering community” among tenants - are joining forces.Īlfred, the property management company also known as Hello Alfred, has acquired tech-enabled amenities provider HOM in an all-equity deal, The Real Deal has learned. Hello Alfred CEO Marcela Sapone and HOM CEO Francesca Loftus ![]()
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